Wednesday, December 14, 2011

Mobile Passes Print in Time-Spent Among US Adults

http://www.emarketer.com/PressRelease.aspx?R=1008732
although i'm confused how they estimated when listening to online radio, surfing mobile internet,  watching mobile TV, etc., the data is interesting...


Average Time Spent per Day with Major Media by US Adults, 2008-2011 (minutes)

Average Time Spent per Day with Major Media by US Adults, 2011 (hrs:mins)

Share of Average Time Spent per Day with Select Media by US Adults vs. US Ad Spending Share, 2011 (% of total)